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Americans will soon be able to use
Xbox Live to register to vote in the November presidential
elections.
Acording with the site specialized in eletronic
democracy - http://www.e-democrat.org , Microsoft has signed a
partnership with activist group Rock The Vote to boost interest in
the upcoming election among young people.
As part of the tie-up Xbox Live members
will also be able to take part in polls to gauge their voting
intentions.
A forum on Xbox Live will also be used
to gather opinions from gamers that will be shared with
candidates.
Party politics
"To realise our goal of registering two
million young Americans by this fall, we need to go where young
Americans are," said Heather Smith, executive director of Rock the
Vote, in a statement. "There's no doubt in our minds that many are
on Xbox 360 and Xbox Live."
Microsoft said that the Rock The Vote
campaign to use Xbox Live would begin on 25 August.
In the past Rock The Vote has also
worked with MySpace to encourage bands that promote their music via
the social networking site to get fans to register to vote.
Through the partnership with Rock The
Vote, Microsoft is also planning to have a presence at the
Republican and Democrat party conventions to educate politicians
about it and its members views.
Some aspects of Xbox Live are free but
for a monthly fee members can take on other console owners in
online games. In the UK the annual fee for the service is
£39.99.
In May 2008 Microsoft announced that it
had 12 million subscribers for Xbox Live spread across 26
countries.
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